Win Your Breach of Contract Case with Proven Techniques from a Jury Expert
The trial date looms. You know you have a strong breach of contract case, but what is the best way to present your evidence to the jurors? What techniques, language and demonstratives will be most persuasive? To answer these questions, you could turn to your colleagues or go with a hunch, or you could rely on the proven, jury-tested advice found in Persuading Jurors in Breach of Contract Cases, by Karen Lisko. Dr. Lisko’s techniques are firmly grounded in social science research into jury decision-making and her 20+ years’ experience working with jurors and trial lawyers.
This 35-page legal practice guide, excerpted from Dr. Lisko’s book, Proven Jury Arguments & Evidence, will teach you:
- How to craft a compelling opening statement in a breach of contract case.
- How to develop a case theme that will resonate with jurors, by applying 2 “common denominator” concepts to the facts of your case.
- How to develop the right jury analogy – one that jurors will respond to and adopt during deliberations.
- How to identify the witnesses jurors want to hear from (not necessarily the most critical witnesses in the case).
- How to present your strongest argument for damages.
- How to master jury selection, with step-by-step instructions: create a high-risk-juror profile; formulate voir dire questions based on that profile; ask questions of and respond to jurors during voir dire; and exercise intelligent strikes.
Plus, you receive 10 demonstrative evidence prototypes (5 for the plaintiff, 5 for the defense). These prototypes were designed by a professional illustrator, in conjunction with the author. Use these as models to create persuasive demonstratives for your next breach of contract case.